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Test your business idea in four weeks

A small, cheap way to find out if people will pay., 5 min read

You do not need a shop or a loan to find out if an idea works. You need a few real customers and an honest record of what happened.

Week by week

  • Week 1: describe who will pay and why, and talk to ten of them.
  • Week 2: make a small first batch or offer the service to a few people.
  • Week 3: sell it, and write down every cost and every sale.
  • Week 4: decide to stop, change or grow, based on what you wrote down.

The SNS Sandbox is a place to do this alongside other young founders.

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A shop owner using his phone, surrounded by handmade Nepali masks